Defining The Personal Trainer's Professional Service Brand
$75.00
Product details
The second phase of Trainer Nation (R)evolution provides the strategy needed to successfully develop and manage the brand of the individual fitness professional. Secure a robust pipeline of new opportunities - while reducing client attrition- by defining a commanding professional service brand.
Course Sections Include:
- Critical Reasons To Establish A Personal Brand
- Eliminating Your Mission Statement
- Three C’s Of A Personal Trainer’s Principal Identity
- Branding Versus Marketing
- Creating An Effective Differentiation Strategy
- “Fire Your Clients”
- Managing Authenticity
- Visibility Versus Professional Ability
- Quantifying Presence
- Strategies to Shorten The Sales Process
Available Via: Digital Download or Live Event
Assessment Method: Written examination
Qualification Received: Must obtain a passing grade of 75% to obtain certificate of completion / CEC credit